Google highlights top Halloween search trends

Looking for additional inspiration for your Halloween outfit or promotion?

That will help. Google has launched the latest version of its Frightgeist Halloween search trends mini-page, providing up-to-date listings of all the top Halloween trends based on Google search activity.

This year’s version of Frightgeist, the seventh edition of the activation, includes an overview of key costume trends based on US search activity.

I’m not sure how Australian breakdancer Raygun feels about being a top Halloween costumer, but she’s now one of the characters from films like Beetlejuice, Inside Out and Deadpool and Wolverine to The top costumes for this year’s event include.

Frightgeist also includes listings of children’s costume trends, makeup searches, food trends, Halloween decor, party themes, and even dog costumes if necessary.

It’s called “Dogpool”, Dogpool is the top dog costume trend in case you were wondering.

The overviews could be particularly helpful for your Halloween promotions and help you understand what people are looking for this time. If you choose the right topic, you may be able to generate more interest in your promotions and offers. Aside from helping you choose a costume for yourself, these insights also have practical and business value.

Frightgeist also features a map of the USA so you can explore each state’s costume trends as well.

It’s a handy overview of what people are looking for and what interests them during this spooky season. Interestingly, this time Google has not integrated the costume selection tool “Costume Wizard”.

You probably don’t need it, the trends will give you enough information in any case.

You can check out Google’s Frightgeist mini-site here.